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ONDC is revolutionizing India’s e-commerce
18 Aug 2023
In the following section, we'll delve into the transformative landscape of India's booming e-commerce sector. With an opportunity worth ~US$ 70B in 2022 and a projected CAGR of ~32% from 2022 to 2026, the Indian e-commerce market is on an upward trajectory. Notably, around 40% of this market is occupied by Direct-to-Consumer (D2C) relevant categories, indicating a shifting trend toward personalized shopping experiences. As we explore the promising potential of ONDC, we also address crucial concerns such as commission structures, data security, and grievance redressal that need to be addressed in this evolving landscape.








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